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ACTION FOR IMPACT
AIGA + Wolff Olins

Follow Wolff Olins and AIGA as they build an action plan to make design more valuable and valued – to improve the human experience.
Get involved online or in person at the Pivot: AIGA Design Conference in our Affinity Session on October 15th where you can help shape the future of design.

The blog is under construction, but check back soon for updates and ways to join the conversation online.

LINKS

AIGA
Pivot: AIGA Design Conference
Pre-registration Page
Wolff Olins Blog
Wolff Olins


5 October 11
How did this come about? Karl HeiselmanCEO, Wolff Olins Earlier this summer, I was asked to speak at the upcoming Pivot: AIGA Design Conference in Phoenix in October. Richard Grefé the Executive Director of AIGA, came by our studio for a chat about the details. I’ve never been a member of AIGA, nor have I attended an AIGA event. But as Ric started telling us about some recent AIGA initiatives and his plan to reinvent the organization with his board, I was intrigued. Turns out AIGA has big ambitions, and they want to create greater impact during this critical time of change in the world. They’re asking the right questions about the future of design, and how AIGA and designers fit into that future. They’re doing some really cool stuff. Wolff Olins works with ambitious leaders to create game-changing work that drives positive business and social impact. As we began to tell Ric about our method, it came to us: Let’s apply the Wolff Olins approach and turn the spotlight on AIGA. He signed on quickly, and we designed a workshop to help drive AIGA’s reinvention. So on Saturday the 15th at the conference in Phoenix, Ric and a few of us from Wolff Olins will run a collaborative workshop called Action for Impact: AIGA. It’s a 75 minute session in which we’re inviting Pivot attendees to join together and come up with actionable ideas for AIGA to make their vision real. In particular, we’re asking what specific initiatives AIGA could undertake to make design more valued and valuable - to improve the human experience. And then we’re going to figure out how to make those ideas happen.  This workshop has the potential to really make a difference on what people, especially designers, do every day. If you’re coming to Pivot, we’d love to see you there. For everyone else, keep checking back for updates and ways to get involved. Let’s lead the charge in defining the future of AIGA and the role of design in the world.  Workshop detailsAction for Impact: AIGASaturday, October 15th2:30 – 3:45 PM102A, West Building, Phoenix Convention CenterPre-registration required

How did this come about?

Karl Heiselman
CEO, Wolff Olins


Earlier this summer, I was asked to speak at the upcoming Pivot: AIGA Design Conference in Phoenix in October. Richard Grefé the Executive Director of AIGA, came by our studio for a chat about the details.

I’ve never been a member of AIGA, nor have I attended an AIGA event. But as Ric started telling us about some recent AIGA initiatives and his plan to reinvent the organization with his board, I was intrigued. Turns out AIGA has big ambitions, and they want to create greater impact during this critical time of change in the world. They’re asking the right questions about the future of design, and how AIGA and designers fit into that future. They’re doing some really cool stuff.

Wolff Olins works with ambitious leaders to create game-changing work that drives positive business and social impact. As we began to tell Ric about our method, it came to us: Let’s apply the Wolff Olins approach and turn the spotlight on AIGA. He signed on quickly, and we designed a workshop to help drive AIGA’s reinvention.

So on Saturday the 15th at the conference in Phoenix, Ric and a few of us from Wolff Olins will run a collaborative workshop called Action for Impact: AIGA. It’s a 75 minute session in which we’re inviting Pivot attendees to join together and come up with actionable ideas for AIGA to make their vision real. In particular, we’re asking what specific initiatives AIGA could undertake to make design more valued and valuable - to improve the human experience. And then we’re going to figure out how to make those ideas happen. 

This workshop has the potential to really make a difference on what people, especially designers, do every day. If you’re coming to Pivot, we’d love to see you there. For everyone else, keep checking back for updates and ways to get involved. Let’s lead the charge in defining the future of AIGA and the role of design in the world. 


Workshop details
Action for Impact: AIGA
Saturday, October 15th
2:30 – 3:45 PM
102A, West Building, Phoenix Convention Center

Pre-registration required


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